Be Your Own Brand
- Beginner
- 18 and older
- $35
- Earn 350 reward points
- 219 W 40th St, New York, NY
Apr 29th
9am–4:30pm EDT
Meets 2 Times
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Class Description
Description
What you'll learn in this career training:
In this workshop given by former BusinessWeek personal finance editor Toddi Gutner, now a successful independent writer and media consultant, students will learn the importance and particulars of building their own brand.
Increasingly, today’s young journalists are following new, much more entrepreneurial career paths than their predecessors did. Instead of getting a job at a single media organization, these “indies” are going out into the world with their backpacks full of multimedia equipment and selling their work to multiple employers.
The discussion will include advice on marketing yourself using social media and networking, pricing your services, structuring your business, and managing your finances and taxes.
Increasingly, today’s young journalists are following new, much more entrepreneurial career paths than their predecessors did. Instead of getting a job at a single media organization, these “indies” are going out into the world with their backpacks full of multimedia equipment and selling their work to multiple employers.
The discussion will include advice on marketing yourself using social media and networking, pricing your services, structuring your business, and managing your finances and taxes.
Refund Policy
Cancellations made at least 2 business days in advance of the class will be honored with a refund less 5% cancellation fee.
In the event that an instructor or the school needs to cancel at the last minute, students will receive a refund less a 5% non-refundable registration fee.
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Newmark Graduate School of Journalism
Craig Newmark Graduate School of Journalism at CUNY offers a top-notch, affordable education teaching traditional journalism values while preparing students to thrive in a rapidly changing media landscape.
As the profession reinvents itself for the digital age, the Newmark J School is at the forefront...
Read more about Newmark Graduate School of Journalism
This school has been carefully vetted by CourseHorse and is a verified NYC educator.
Newmark Graduate School of Journalism
Midtown, Manhattan
219 W 40th St
Btwn 7th and 8th Avenues
New York, New York 10018 Midtown, Manhattan
219 W 40th St
Btwn 7th and 8th Avenues
New York, New York 10018
On weekdays, student should go to 219 West 40th Street. All students must go directly to the third floor where our security staff will direct to the specific classroom. On Saturdays and Sundays all students must enter at 230 West 41st Street (our 40th Street entrance is closed most weekends).
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