Design Thinking: Problem Solving for Entrepreneur

at General Assembly - Flatiron

Course Details
$200 8 seats
Start Date:

Sat, Nov 09, 11:00am - Nov 10, 5:00pm (2 sessions)

Flatiron, Manhattan
10 E 21st St 3rd Fl
Btwn Broadway & 5th Ave
New York, New York 10010
A computer will not be provided
Purchase Options
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Nate Cooper

What you'll learn in this design thinking class:

Design Thinking: Creative Problem Solving for Entrepreneurs

Design Thinking is a popular framework for using design methods to solve a wide range of business problems. It emphasizes empathy building, information visualization, and brainstorming, among other techniques to solve problems and prototype solutions within groups and organizations.

In this workshop, we’ll look at several frameworks for design thinking. We’ll learn when to apply it and when it might not work. We’ll look at the connection between fields as diverse as psychology to product development to behavioral economics.

Students will learn by doing in a series of exercises and activities meant to spark creative, problem-solving energy. Participants will work in teams and individually to solve simple familiar problems, scenarios you are given, and also real work problems that you’re dealing with in your current work.

Design thinking stresses the involvement of entire organizations; participants will gain insight on how to solve problems using design-centric techniques that are applicable regardless of the industry.


  • Get unstuck with your current business or team problem.
  • Narrow down or refine your product or business idea.
  • Facilitate team communication.
  • Identify user-based project goals.
  • Leverage existing assets to grow your business or to launch a new project from scratch.
  • List key information types and organize information about the problem or project using them
  • Visualize and interpret project data to disclose patterns and articulate their meanings.
  • Brainstorm using blue sky thinking to discover creative rather than analytical solutions.
  • Prototype solutions to problems that you can take with you outside of the classroom.

None. You don’t have to be a designer to attend this workshop. While this workshop is geared towards non-profit org teams, aspiring business owners, startup founders, and small business stakeholders, all disciplines are encouraged to participate.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

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Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


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Start Dates (1)
Start Date Time Teacher # Sessions Price
11:00am - 5:00pm Nate Cooper 2 $200
This course consists of multiple sessions, view schedule for sessions.
Sun, Nov 10 11:00am - 5:00pm Nate Cooper

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School: General Assembly

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

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