Ashley Baxter is a digital marketing expert with 13+ years in the industry. Her previous experience includes directing online channel strategies while working in-house at AT&T, Cricket Wireless & JCPenney. During her career, she has also served as a trusted advisor and Principal of Client Success for brands such as Sephora and Burger King in the US, and Starbucks & Anytime Fitness both in the US and UK.
As the founder of Baxter Digital Media Group, she helps clients build and execute multi-channel digital marketing strategies while keeping their sanity in the process. Her integrated approach leverages tactics in the areas of search, social media, SEO, email, influencer, and content marketing.
Ashley holds a BA from Texas State University in Mass Communications with a specialization in Public Relations.