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General Assembly
Upcoming Classes in Seattle
General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Crash Course for New Managers
General Assembly @ Online Class, Seattle, WA
Being good at managing others is not about how smart you are, or how much you care. It's about developing your self-awareness, soft skills, and mindset! This training is designed for new managers who want to develop these essential skills and be more authentic leaders at work and life. Throughout the day there will be lots of hands-on exercises and discussion about your specific situation, so you'll have actionable takeaways you can apply right...
Advanced Instagram Masterclass
Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. We’ll take a deep dive into the world of Instagram as a powerful selling tool and a great way to reach and connect with the right audience. You'll walk away with the best Instagram knowledge and practices that will allow you to define a more robust social message that resonates well with your brand....
Mastering Presentations
General Assembly @ Online Class, Seattle, WA
In this overview, we will explore how you are communicating and how that is enhancing or taking away from your effectiveness. We will do this by engaging in fun and interactive exercises that will make you feel more aware, concise, clear and confident in how you are communicating. Takeaways Behavioral skills - physical communication behaviors that support engagement, credible presence, and elimination of nervousness and distracting idiosyncrasies...
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Creating Video Content on a Budget
Are you new to video making or do you want to learn some new creative production tips? This introductory video class looks at essential video equipment as well as more advanced concepts. You will receive expert advice on techniques that can be applied to existing or future video projects. Online video is a must have for marketing. This class is ideal for any brands or businesses who want to improved their video production on a budget. Below are...
Crafting Content Ideas: How to Create Stories
Crafting Content Ideas: How to Create Stories Your Audience Will Love In modern business, everyone is a publisher. Whether you're a freelancer, a growing startup or an established enterprise – quality content gives you an opportunity establish your credentials and build a meaningful relationship with your audience. You could be publishing your own blog – or using platforms such as Medium, Quora, LinkedIn, YouTube, Instagram and podcasting tools...
Getting into Product Management: CV & Interview Hacks
Product Management is fast becoming one of the most sought after jobs in the tech industry, which means landing a new role can be quite the challenge. Find out what skills and qualities companies are looking for when they hire for product managers, as well as best practices with interview case studies and how to craft a great CV and cover letter to get you noticed. Please bring a copy of your CV. Takeaways Advice and guidance on completing...
Social Media on a Budget
This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. If you are a small business or startup looking to build your brand awareness then social media is a great marketing tactic. It can also be great for market research, customer advocacy...
People Management Essentials: Coaching Skills
As people managers, we often feel that our teams expect us to have all the answers. We know it’s important in our jobs that we be strong in both subject matter and all the human aspects—no pressure! But let us let you in on a little secret: being a good people manager does not mean having a solution to every problem and groundbreaking ideas at every turn. This is where coaching comes in. The best people managers know how to empower their teams...
Visual Design Bootcamp: Bring Your Ideas to Life
General Assembly @ Online Class, Seattle, WA
Are you visual thinker looking to understand more about the world of digital design? Have you been wanting to learn some of the fundamental programs and techniques that designers currently use to bring their ideas to life? The digital world is open for business, and this bootcamp will cover the essential aspects of visual design, leaving you with a deeper understanding of how effective designs are actually created, from research to final...
2-Day Programming for Non-Programmers Bootcamp
Are you a creative or entrepreneur that wishes you could speak tech with your web development team? Maybe you wish you could code a bit yourself? Programming for Non-Programmers is a workshop series at General Assembly designed to help non-programmers communicate more efficiently with developers or to help aspiring developers get started. PART 1: You will be introduced to a broad overview of programming and learn the following along the way....
SEO Bootcamp
General Assembly @ Online Class, Seattle, WA
Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a solid base to create a search engine optimized web presence, plus a customized comprehensive plan to continue their efforts. In this workshop on “human-centered SEO,” you’ll learn the basics...
Data Science Bootcamp
General Assembly @ Online Class, Seattle, WA
Explore one of the most promising and in-demand career paths for skilled professionals. Basic business intelligence was once the gold standard in generating insights to drive important business decisions. In the information age, the amount of data available to businesses is nearly surpassing our ability to store, access, and analyze the results in an efficient manner. Data science is emerging as a discipline to help take business intelligence...
Resume and Linkedin Fundamentals
Resume & Linkedin Fundamentals: Telling Your Professional Story The average time recruiters spend reviewing your resume is 6 seconds. Yes, 6 seconds. And LinkedIn? 94% (maybe more) of recruiters vet candidates using LinkedIn. So, what does this mean for you? You need your Resume and your LinkedIn Profile to be strategically crafted when you’re job hunting or even just networking. Maybe you’re trying to make a transition, explore new opportunities,...
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Agile and Scrum Bootcamp
General Assembly @ Online Class, Seattle, WA
Scrum is used extensively, but not exclusively, in web and software development. Everyone from developers to business execs are now expected to know how to work using Scrum, but few are taught it and many struggle along with misinformed ideas. This bootcamp will cover the main principles and ideas underpinning agile and why using Scrum is the best way to run certain projects. Through games, hands-on practice and project simulations, you’ll be...
Podcast Bootcamp
General Assembly @ Online Class, Seattle, WA
For thought leaders with a need to amplify their authority and expand their reach, podcasting is quickly becoming one of the best ways to communicate your ideas, your passion, and your unique insights to an engaged audience. In this interactive workshop, we will review all the aspects of launching your podcast. You'll learn the importance of well-planned launch, as well as the keys to recording a professional sounding episode. Additionally,...
Content Marketing Bootcamp
Putting Your Content Through Its Paces: Content Marketing Bootcamp Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that Content is King and it's more important than ever if you’re interested in building a strong relationship with ideal customers. This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy, what...
Introduction to Python Bootcamp
General Assembly @ Online Class, Seattle, WA
Q: Why has Python quickly grown into one of the most popular programming languages? A: It's an easy-to-read, flexible, and beginner-friendly object-oriented programming language. The fundamentals — you will learn them in our Python bootcamp! Start writing basic syntax with Python scripts that store and manipulate data in the form of variables, for a more powerful, customizable Python programming experience; use dictionaries and lists to format...
Diversity, Equity and Inclusion 101
General Assembly @ Online Class, Seattle, WA
Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function well, they must represent the users, customers and communities they serve while understanding how equity,...
Facebook Advertising Bootcamp
General Assembly @ Online Class, Seattle, WA
To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies. You’ll also learn how to properly measure and optimize your campaigns using both the Facebook pixel and other measurement platforms. In addition, you’ll learn how to...
Social Media Monitoring & Analytics: How, What, & Why
General Assembly @ Online Class, Seattle, WA
Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use...
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