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General Assembly
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General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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Python for Beginners: Unlock Data-Driven Insights
Python Workshop for Beginners: Unlock Data-Driven Insights with Code Explore the intersection of coding and data with General Assembly. During our Python-focused introductory workshop, you’ll learn to harness the power of an essential programming language for data scientists and use it to drive accurate business insights. Working with real-world examples, you’ll: Touch on fundamental Python programming techniques and tools. Discover the history...
Visual Design Fundamentals
The goal of visual design is to communicate a specific message to a targeted audience. Through the intentional and aesthetic manipulation of elements, one is able to influence and inspire. Color theory, layout and typography are among the many areas covered in this course, as well as common practices, such as creative briefs and approval processes. By mastering the basic principles of design, you can be confident that your creativity and effort is...
Career Shift 1-Day Fundamentals Course
Do you feel stuck in a career you no longer love? Do you long to do meaningful work but are not sure what it might be? Are you ready to find the career of your dreams, but don't see a clear path forward? If your answer is yes, then this workshop is for you! You'll learn 3 keys to identifying the career you absolutely love – that gets you excited to go to work every morning. You will discover the path to work that is uniquely tailored to you,...
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SQL 1-Day Fundamentals Course
Imagine that you have a spreadsheet containing every data point about your customers — their preferences, their web browsing behavior, the products they’ve bought. What would you do with all that information? When you know SQL fundamentals, you can slice and dice that data any way you want, providing critical insights that drive business strategy. This 6-hourSQL 1-Day Course is the beginner level interactive way to get started on data analysis...
CyberSecurity: A Secure Login for Your Web App
Cybercrime is on the rise with damage estimated to reach $2 trillion in 2019. It’s estimated that as many as 80% of all web applications feature a significant security flaw, ranging from exposing sensitive data, to broken authentication and session management. Now more than ever it is essential that more software engineers understand common security threats and how to build software that is safe. During this 3 hour Workshop, you will learn how...
Agile + Scrum 1-Day Fundamentals Course
General Assembly @ 125 Summer St, Boston, MA
Everyone from developers to business execs are now expected to know Agile and Scrum, but few are taught it and many struggle along with misinformed ideas. The course will cover Scrum, the adaptable, quick, and effective Agile framework that has the power to make or break a project or product. This 6-hourAgile + Scrum 1-Day Fundamentals Course is the interactive and hands-on way to begin your project management journey. You will dive head first...
Customer Journey Mapping Bootcamp
Customer journey mapping is a powerful tool to develop a deep understanding of our customers' experience. This bootcamp provides an in depth exploration into the methods and tools we use to map customer journeys. We will look at how an end-to-end view of a customer experience can help a company develop a better understanding of what customers truly need and have a shared set of customer focused priorities. We will also discuss ways to implement...
SEO 1-Day Fundamentals Course
Search Engine Optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. In this workshop on "human-centered SEO," you’ll learn the basics of how to analyze and improve your organic search performance on Google. We’ll cover both onsite and offsite methods of improving your search rankings, while...
Developing Confident Body Language
General Assembly @ 225 Bush St, San Francisco, CA
Developing Confident Body Language: The Secret of Effective Communication Have you noticed that some people are able to consistently communicate better than others? The secret behind this is none other than the art of interpreting your own and others’ nonverbal cues, AKA non-verbal communication. Most of us do not realize how much we are communicating without even uttering a single word but psychologists have found that our body language accounts...
Ethics by Design Series: Ethics of Algorithms & AI
Ethics by Design Series: Ethics of Algorithms & Artificial Intelligence Technology professionals have a profound role in today’s society. The products they design are changing the way we live and even changing what it means to be human. This has the potential to deliver a lot of benefit, but also requires ethical thinking to ensure that we create a society that works for everyone. This workshop will focus on the ethics of algorithms, artificial...
Building a Marketing Plan
Running a successful campaign and business requires a well laid-out strategy and plan. Setting realistic and flexible budgets, allocating resources, and executing on those actions gives you a step up in achieving that target goal. In this workshop will go over the building blocks of a marketing plan, introducing the framework and essential content for a bespoke plan. We’ll look at the key aspects of marketing planning—whether digital or not—that...
People Management 3-Hour Workshop
As people managers, we often feel that our teams expect us to have all the answers. We know it’s important in our jobs that we be strong in both subject matter and all the human aspects—no pressure! But let us let you in on a little secret: being a good people manager does not mean having a solution to every problem and groundbreaking ideas at every turn. This is where coaching comes in. The best people managers know how to empower their teams...
Branding 101: How To Build Brand Customers Love-Atlanta
Brand is your organization's connection to your customer and the marketplace - it provides the foundation for businesses to gain an edge over the competition. The importance of the customer-brand connection is more essential in today's fast-paced, dynamic digital economy than ever before. The workshop will walk you through the basic concepts of branding starting from marketing science, including foundational branding laws, notions of distinctiveness...
How to Leverage Your Profile and Grow Your Business
LinkedIn 101: How to Leverage Your Profile and Grow Your Business Learn how to leverage the power of the ultimate job search tool, LinkedIn, a platform that boasts 332+ million users and is used by 93% of recruiters. A good LinkedIn profile can serve as a combination resume, bio and brochure on who you are and why you matter professionally. In this workshop, you'll get practical advice on how to turn your profile from a digital CV into a...
Data Science Essentials for UX Designers
General Assembly @ Online Class
As design teams seek to hit that fine note which will make a website or app ideally user-centric, pairing UX practitioners and researchers with data analysts could eliminate plenty of unnecessary and often inaccurate guesswork and fine-tune both the creative process and its outcome. Data can help design teams to create sites, apps, products and services that are not only beautiful but functional and which trigger a distinct and desirable...
Ethics by Design Series: Democracy, Privacy & Tech
Ethics by Design Series: Democracy, Privacy & Technology This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the workshop. Western democracies are under new pressures from digital technologies. Whereas before, the internet was seen as an exciting...
SQL for Beginners
The wellbeing of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the Coronavirus situation very carefully and will be adjusting delivery of our programs. Due to the current health concerns in the greater Los Angeles area, all GA short-form (one day) classes, workshops and bootcamps as of Monday, March 16 will temporarily be held online - including this one. Registered...
Diversity, Equity and Inclusion 3-Hour Workshop
Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function well, they must represent the users, customers and communities they serve while understanding how equity,...
Ethics by Design Series: Overview & Human Rights
When you design or engineer a product, you believe that it will have a positive impact on your target market. But do you have the resources to think about how your technologies might affect society as a whole? This evening workshop will introduce you to the basics of ethical thinking and will help you implement ethics in your working day. ***This is a standalone module in the Ethics by Design Series, which encourages you to think more deeply...
Creating Your Own Personal Brand
Career Success Begins with Knowing ‘Yourself’ and the Self Confidence To Share ‘Your’ Story. So many important ‘career’ moments that matter are brief exchanges with limited time to make an impact. Interviews for new jobs, evaluations for promotions, presentations, meetings. Short moments to showcase you and your brand and pack a punch! We’re all unique, talented, different and interesting yet many of us don’t know why. When it...
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