Course Details
$450 6 seats left
Start Date:

Tue, Apr 14, 6:20pm - Apr 30, 9:10pm (6 sessions)

Chelsea, Manhattan
227 W 27th St
Btwn W 27th & W 26th St
New York, New York 10001
Book at Office/Home
Course/Section: CTB 083 55A
Purchase Options
Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 10
Teacher: Pedro Avila

What you'll learn in this fashion business class:

This course examines fashion retail e-commerce measurement strategies, and how to create and execute mobile and online/offline measurement planning using case studies. Digital data security and privacy issues are also discussed. Learn how to properly manage and assess the performance of web and e-commerce marketing (SEM, SEO, display/video ads campaigns, etc.), on-site e-commerce sales, and email marketing campaigns. 

First day of class will be on FIT campus. Remainder of classes will meet off-site at Google headquarters in Chelsea.


Check room postings in the Fred P. Pomerantz Art and Design Center lobby (7th Avenue at 27th Street), by security (please tell security where you're going. Bring your order form to show.), or call the day of class for locations: 212-217-8741 or 212-217-3334.

Still have questions? Ask the community.

Refund Policy
Continuing and Professional Studies Refund Policy:

Courses canceled 24 business hours in advance can be fully refunded. Courses that have 2 sessions has 25% refund after first session. Courses that have 3 sessions has 50% refund after first session; No refund after second session. Courses that have 4 sessions will have 50% refund after first session and 25% refund after second session and no refund after third session. Courses that have 5 or more sessions has 75% refund after first session, 50% after second session and 25% after third session and no refund after fourth session.

Please note that there are no makeup sessions and it is highly recommended students attend all sessions of classes they sign up for. They are short, intensive courses and missing one day is missing a lot. 

Precollege Programs Refund Policy:

The $15 registration fee is not refundable.

The refund period ends prior to the second scheduled session of the class, in accordance with the following:

FIT Precollege Programs canceled the course due to low enrollment :
100% including registration fee

Withdrawal prior to the last day of registration :
100% exclusive of registration fee

Withdrawal prior to first day of class:
75% exclusive of registration fee

Withdrawal prior to second day of class:
50% exclusive of registration fee

Withdrawal thereafter:
No refund


Google Map

Fashion Institute of Technology

All classes at this location

If unsure of your room number, please visit the main security desk at the lobby of Marvin Feldman Center at 27th Street between 7th and 8th Avenue for Room Information.

Start Dates (1)
Start Date Time Teacher # Sessions Price
6:20pm - 9:10pm Pedro Avila 6 $450
This course consists of multiple sessions, view schedule for sessions.
Thu, Apr 16 6:20pm - 9:10pm Pedro Avila
Tue, Apr 21 6:20pm - 9:10pm Pedro Avila
Thu, Apr 23 6:20pm - 9:10pm Pedro Avila
Tue, Apr 28 6:20pm - 9:10pm Pedro Avila
Thu, Apr 30 6:20pm - 9:10pm Pedro Avila

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Questions & Answers (4)

Get quick answers from CourseHorse and past students.

Question from Anonymous
Hello, would you have new dates for this course? I would love to do but I am away in April. Many thanks, Manuela.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi Manuela, we don't have the upcoming dates yet. But you can save the class to your wish list so you'll receive an email when we add new dates here.
Question from Mariana O.
Hello, I would like to know if the fee of 420 dollars is for 1 section or for all the 6 sections. Thank you.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hello, Mariana! The $420 is for all the 6 sessions. Hope this helps!
Question from Drew M.
I work in Home Fashion, not ready to wear. Would this class be appropriate for me?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi, there! The information that is taught can be applied to home fashion and other business areas as well. The information translates to many other industries.Hope this helps.
Question from Anonymous
Hello, I would like to know if at the end of the classes we will receive a diploma or certificate confirming that we conducted it. Thank you
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there! The school does not give out certificates for this course. However, students can request a letter of completion from the school after the course ends.

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One of New York City’s premier public institutions, Fashion Institute of Technology is an internationally recognized college for design, fashion, art, communications, and business. We’re known for our rigorous, unique, and adaptable academic programming, experiential learning opportunities, academic...

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