Start Your Own Fair Trade Brand: Crash Course is unfortunately unavailable

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Start Your Own Fair Trade Brand: Crash Course

at NYC Fair Trade Coalition - Midtown

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Course Details
Price:
$150
Start Date:

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Location:
Midtown, Manhattan
1460 Broadway
Btwn W 41st & 42nd Streets
New York, New York 10036
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Important:
Early bird price is until October 1, $200 thereafter.
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Description
Class Level: All levels
Age Requirements: 17 and older
Average Class Size: 10

What you'll learn in this fashion class:

Calling all creatives, freelancers, aspiring business owners and those who support entrepreneurial activities!

Join us for a two-day business plan writing workshop.

The two-day session will be broken down into:

Day 1 - Market Research, Target Market, & Competitive Landscape

Give us your pitch. Don't have one? No worries. We are here for you in this first session to tackle the market research, identify your target market, and check out the competitive landscape. Let's make sure your idea has some legs, is original, and has a market out there.

Branding & Marketing

What does your brand stand for? What is the foundation of your company? The triple bottom line? Do you stand for women's empowerment? The environment? Technology? Lets find your intersection and make a marketing plan. Who are your ideal partners and how do we get them to notice you

Day 2 - Product Development

You've got your company name, logo, and ideal customer, now let's give them a beautiful quality product. We'll tap into our fair trade fashion resources and come up with a plan to find pattern makers, production managers, manufacturers, and ethically sourced supplies.

Retailing and Distribution

Maybe the most important and hardest to execute, retailing and distribution, we will examine the many ways to bring your items to market and how to grow in a sustainable way. From pop-up shops to trade shows we'll go over each and talk about the benefits and pitfalls.

How each session works:
Each session will begin with a lesson on the subject matter of the day. Next, a workshop will be given to help you answer the questions which will create your business plan. Lastly, we will buddy up and read our answers to receive feedback. The instructors will be around to answer any questions. This is an active workshop so bring your laptops and we'll bring the coffee!

Please Note: BYOC - Bring your own computer/laptop. We will be writing and researching

Still have questions? Ask the community.

Refund Policy
Full refund if canceled 2 weeks before the event. We will cancel the event if we do not have at least 10 participants two weeks before the event.

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Reviews of Classes at NYC Fair Trade Coalition (2)

School: NYC Fair Trade Coalition

NYC Fair Trade Coalition

The NYC Fair Trade Coalition is an all-volunteer grassroots organization that promotes fair trade businesses and retailers in New York City and educates consumers on the importance of fair trade. It partners with ethically-aligned businesses, retailers, NGOs, and citizens in New York City to host events...

Read more about NYC Fair Trade Coalition

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