Rachel Denton

Teaches at General Assembly

Rachel Denton is the Marketing Operations Manager at Civitas Learning, where she drives and manages the creation and execution of scalable processes across the company's marketing organization. Rachel creates and maintains metrics reports to enable the regular analysis of marketing campaign performance and effectiveness. Rachel started her career as an engineer, later applying her analytical skills and process-oriented mindset to digital product marketing and marketing operations for various Austin tech companies. Throughout her career she has gained extensive B2B experience and has developed a passion for data-driven marketing, in which she enjoys the challenge of finding ways to improve strategies and product growth through the latest tools and resources. Rachel holds an MS in Environmental Engineering and a BS in Chemical Engineering from The University of Texas at Austin.

In her spare time, you will find Rachel attending or performing at an improv show at one of the many great theaters in town, or enjoying time out with friends and her dogs on an outdoor patio.